3 Contemporary Fashion Designers in Rwanda

Learn about the designers that are blending tradition and modernity in their creations.

Lamp shades by Rwanda ClothingRwanda Cultural Heritage Academy

Towards transmission - conserving sustainably

The culture is dynamic, it changes over time due to the influence of other cultures.To better preserve the elements of material culture for future generations, transmiting this valuable knowledge can play a key role in it. 

The young generation through continuous innovation, its active participation, cultural values and identity recognition & connecting that heritage to the development is helping achieving conservation role in a sustainable way

Sunzu Shirt - Moshions by MoshionsRwanda Cultural Heritage Academy

Contemporary fashion, an art drawn from African cultures

Though historically influenced by outside trends, Rwandan fashion is undergoing a transformation. Kigali's designers are weaving a new narrative, fusing rich African heritage with modern design and technology. Learn about 3 designers, that are shaking Rwanda's fashion scene.

Kezem men's suit by KEZEM Fashion houseRwanda Cultural Heritage Academy

1- KEZEM: sharing the richness of Rwandan culture

Beyond mere aesthetics, Kezem serves as a cultural ambassador, weaving narratives into each garment through meticulous craftsmanship, incorporating intricate embroidery, delicate beading, and thoughtful printing techniques Inspired by Rwandan heritage.


Kezem seamlessly blends traditional elements with modern cuts, presenting fresh perpective on cultural expression. 

The brand's commitment goes beyond mere style by emphasizing the symbolic importance of the cow in Rwandan Culture.

Kezem kimono set by KEZEM Fashion houseRwanda Cultural Heritage Academy

KEZEM: Telling the Rwandan story through fashion

The brand's signature logo is cow horns, reflecting the profound significance of cows in the country's traditions. Kezem's vision is to elevate Rwandan culture globally, fostering understanding, and appreciation for the diversity that defines this world.

2 - Rwanda Clothing: Combination of African & European style

Founded in 2012 by designer Joselyne Umutoniwase, Rwanda Clothing is a Kigali-based boutique offering high-quality, custom clothing and home decor. Umutoniwase bridges the gap between European and African traditions, creating unique pieces that celebrate both.

Rwanda Clothing hand bag, Rwanda Clothing, From the collection of: Rwanda Cultural Heritage Academy
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Rwanda Clothing - Pillows, Rwanda Clothing, From the collection of: Rwanda Cultural Heritage Academy
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Drawing inspiration from Rwanda's rich cultural heritage, particularly traditional patterns in woodwork, basketry, pottery, and jewelry, designer Joselyne Umutoniwase incorporates these elements into her clothing and home decor. Her creativity not only invites appreciation for Rwanda's heritage but also helps preserve it for future generations.

Gabi cardigan by MoshionsRwanda Cultural Heritage Academy

3 - Moshions: Culture and Modernity

Founded in 2015, Moshions is a Rwandan fashion house known for its elegant, culturally-inspired couture. Their designs celebrate Rwanda's heritage by fusing traditional themes with contemporary ideas, creating a bridge between past and present.

The mastermind behind Moshions success: Moses Turahirwa

Polimoda scholar and rising designer, Moses utilizes meticulous craftsmanship and sustainable practices to reimagine Africa's rich heritage through contemporary fashion.

 His designs celebrate vibrant African narratives for a global audience. This video showcases the unique 12-step process Moses uses to create sustainable garments with a distinct aesthetic and exclusive feel, all within his ''Kwanda seeason'' collection. 

Neroca Shirt - Moshions by MoshionsRwanda Cultural Heritage Academy

Future of African fashion: Moshions' Imandwa collection

This capsule collection embodies dedication to both craftsmanship and sustainability. Local artisans and tailors breathe life into eco-conscious designs, creating unique garments that preserve and promote ancient artistic traditions.

Credits: Story

Content contributors: Euphron Nshimyumuremyi & Joselyne Umutoniwase   (Rwanda Clothing), Emmanuel Niyonsenga (KEZEM Fashion house), Moses Turahirwa (Moshions Fashion House) & Chantal Umuhoza (Rwanda Cultural Heritage Academy)
Curated by: Chantal Umuhoza

References
1) www.moshions.rw
2)https://rwandaclothing.com

Credits: All media
The story featured may in some cases have been created by an independent third party and may not always represent the views of the institutions, listed below, who have supplied the content.