Celebrating 15!

Japanese Principles: Design and Resources

This original exhibition showcases 16 sustainable projects from Japan, featuring innovative materials made from waste paper, fabric, shells, and food scraps

Panoramic view of the exhibition with sustainable design projects (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

Climate change is real

The exhibition features 16 projects by 14 creators, all focusing on maximizing resources and materials, minimizing waste, and promoting traditional Japanese resources and techniques.

CARTA bench created with cardboard tubes (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

Mottainai in practice

Responding to the urgent needs of a world increasingly aware of climate change, it is rooted in an ancient Japanese principle. The exhibition is inspired by the long-standing tradition of “no waste”, part of the Japanese philosophy of mottainai.

This term combines the Buddhist-origin word “mottai”, referring to the essence of things, with the particle “nai”, which signifies negation in Japanese.

“The Japanese often use this expression when something can still be repurposed in some way. However, this concept goes beyond material waste; it is seen by many as a cultural practice and lifestyle that emphasizes making better use of available resources, including time, while showing great care for interpersonal relationships and nature", says Natasha Barzaghi Geenen, JHSP's cultural director and exhibition curator.

“The aim of the exhibition is to inspire this awareness of our relationship with nature. While showcasing cutting-edge examples, we highlight that this concern has long been rooted in Japan, as seen in certain special pieces that employ ancient techniques—such as bashōfu, aizomê, and kayabuki—which are featured in the exhibition alongside new and revolutionary projects,” Natasha continues.

Textile sculpture inspired by geometric structures (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

'Japanese Principles: Design and Resources'

brings together three perspectives:
Ways to eliminate waste;
Making the most of resources;
Recovery through design.

Kayabuki installation made with plant fibers (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

Rice and its multifunctionalities

Rice, the basis of the Japanese diet, is present in the projects selected by the curators.

The artisan Ikuya Sagara, for example, uses the straw from this grain to build roofs, using an ancient Japanese technique called kayabuki. Specifically for the exhibition at JHSP, Sagara created a new work using the same techniques, but with a different plant: Reed. This plant is cultivated by many Japanese-origin families in the city of Registro, São Paulo, offering the potential for new cycles of resource use after the exhibition ends.

TANKER bags produced with plant-based nylon (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

Meanwhile, “TYPE – I MM Project,” by A-POC ABLE ISSEY MIYAKE

presents fabrics that use Triporous™, a material developed by the Sony Group, whose raw material is rice husk generated during the threshing of the grain.

The material’s properties were utilized to dye it a unique shade of black, enhanced further by the addition of the brand’s signature technique, Steam Stretch, which gives the pleated fabric added movement and lightness.

Designer Kosuke Araki, on the other hand, created stools made from rice, sawdust, and jute, called “RRR,” which stands for Rice-Reinforced Roll. This term refers to the use of rice paste combined with other materials to form a durable yet lightweight design.

Shellmet helmets made from recycled seashell waste (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

Make the most of it

Other projects by the designer will also be showcased: Agar Plasticity, which explores the porous, soft, and lightweight structure of agar-agar (a plant-based gelatin made from seaweed) as an alternative to synthetic plastics used in protective packaging.

Additionally, Anima, a line of crockery made from dehydrated food waste combined with urushi, Japanese lacquer, will be on display, showcasing durable and waterproof utensils.

Sustainable tableware created from reused materials (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

In another proposal,

Wasara’s disposable tableware is produced from the reuse of bamboo and sugarcane bagasse. Since the pieces are compostable and free from plastic coatings, they do not harm the environment and have a complete life cycle, ultimately returning to nature.

Detail of the textile sculpture in structural mesh (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

Do you wear what you eat?

Another food whose fiber gains new uses from the Japanese perspective is the banana. Bashōfu, a traditional technique from the Okinawa region, is produced exclusively in Kijoka, a village in Ogimi.

This technique transforms plant fibers into lightweight fabrics. At the exhibition, visitors will have the opportunity to see up close a kimono crafted using this technique, with a design focused on minimizing fabric waste during production.

Instalação têxtil em gradiente azul inspirada no aizomê (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

Blue: a very sustainable color:

also in the textile area, artisans from BUAISOU, renowned indigo dyers, will showcase their work with aizomê, an ancient technique of vegetable dyeing.

The artisans have created 100 shades of blue using the indigo plant in a sustainable production process, where the dye solution used for coloring is repurposed as fertilizer for the plantation itself.

The PORTER bag brand, in collaboration with Toray Industries Inc., has developed the world’s first 100 percent plant-based nylon, made from castor beans and corn. The brand has renewed models from its most iconic line, called TANKER, using this innovative material.

CARTA bench created with cardboard tubes (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

New life cycles in nature

Offering innovative approaches to creating more environmentally friendly furniture, “Japanese Principles: Design and Resources” showcases the Cabbage Chair, designed by the studio nendo.

The chair is made from waste paper used in the production of the pleated fabric that defines the ISSEY MIYAKE brand.

Vista geral da exposição sobre design sustentável japonês (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

Another example is architect Shigeru Ban,

who uses paper tubes in his projects to create everything from furniture to larger structures, such as houses.

At the exhibition, visitors will have the chance to see the CARTA bench, a backless design made from cardboard tubes, which is perfectly suited for use in public installations.

Modular structures from the My Football Kit project (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

The “My Football Kit” project

developed by Molten in collaboration with the design studio nendo, aims to popularize football among children and make the sport accessible, even in regions where it is not widely practiced.

Instead of a conventional inflatable ball made of plastic and rubber materials, the proposal is a structure of fittings, made with synthetic resin based on recycled polypropylene and elastane, reusing resources that would otherwise be discarded.

Panoramic view of the exhibition with sustainable design projects (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

Recycling is also the foundation of Shellmet,

a helmet made from seashell waste generated during the production of Hokkaido scallops. To address the issue of soil contamination caused by these residues, a new material called “shellstic” was developed.

It combines calcium carbonate extracted from the shells with recycled plastics.

In Japan, there is also technology that transforms food scraps into durable building materials, offering a way to reuse materials that would otherwise become waste:

Fabula, a start-up company from the University of Tokyo, is working on the social implementation of this technology, which involves dehydrating food, converting it into powder, and shaping it through thermal compression. The technique produces materials with varying strengths, textures, and aromas, which can be used for a wide range of purposes, giving waste new functions and life cycles.

Check it out and learn more about the work of the fable:

Curatorial panel and sustainable wooden boards (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

Wood, one of the materials most widely used by humanity

also has a dedicated space in the exhibition, showcasing the vision of two creators from different fields. Craftsman Takuya Tsutsumi and shaper Rodrigo Matsuda create surfboards and skateboards from the wood of trees whose bark has been damaged by bears.

These trees lose their original value and are often sold at low prices or discarded.

The surfboards and skateboards on display at JHSP are coated with urushi, a Japanese lacquer derived from the tree of the same name, which makes them hydrophobic and waterproof. By combining the urushi and kumahagi wood (wood damaged by bears), the product brings reflections on the cycles that involve nature, animals and human activities.

Textile sculpture inspired by geometric structures (2024-12-03/2025-06-08) by Japan House São PauloJAPAN HOUSE São Paulo

“Designed by Nature Clarinet”

Finally, we have the “Designed by Nature Clarinet” prototype by Yamaha, which uses Granadilla wood native to Africa.

The Kintsugi model on display showcases wood with such strong natural characteristics that it would be difficult to use in manufacturing processes that prioritize uniformity. By applying the “Kintsugi” technique—traditionally used to repair cracks or damage in pottery—they have transformed this wood into an attractive and uniquely characteristic musical instrument.

Click play and learn more about the exhibition: 

Credits: Story

Japan House São Paulo
Avenida Paulista, 52
Bela Vista – São Paulo/SP

Credits: All media
The story featured may in some cases have been created by an independent third party and may not always represent the views of the institutions, listed below, who have supplied the content.

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